Planning
Presentation: Sustainable Freelancing
No matter your specialty, as a freelancer looking to get work, you need to be able to manage your business, deliver for your customers, and find satisfaction in your chosen line of work so you can keep it up in the long-term. The presentation will guide you through understanding your motivation for being a freelancer,…
Read MorePresentation: Business of Design
“The goal should be to find enough good clients to support the business you enjoy.” ~Nathan Peretic, Full Stop Interactive
Read MoreDesign & Development Workflow for the Modern Web
These resources go with a presentation I gave on May 20th, 2012 for the North Bay Web Conference.
Read MoreHow the Web Pro Gets Work: Marketing for Online Professionals
As a web industry professional, especially freelancer or independent, it’s challenging to promote yourself and get work done. This means you need to get focused and make the best of limited time. I will say this however: Pay yourself first. Don’t rush like crazy to hit a client deadline, only to find that once that…
Read MoreGood Content Pays the Bills
Quality always trumps quantity. The web lives and breathes content. As such the content on your site should receive the kings portion when it comes to attention. Design is there to support your content, because without good content, design is just decorating.
Read MoreUnderstanding Your Users & Aligning Goals
Your website is created to satisfy your business goals. The goal may be simply creating awareness of your business, or more complex goals of generating revenue through online sales. The main purpose of understanding your website visitors is to create a site that satisfies both their goals and your goals. You probably already have a…
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