Working closely with the Backpacking Light team, we launched a complete redesign in 2006.

Since then we’ve worked to improve usability, SEO, and compatibility with emerging technologies like the iPhone and iPad. Through iterative design we’ve crafted high ranking pages, that get out of the way and let the content do the talking.


  • 35% increase in visits from 2010 to 2011.

Ben is very organized, pays attention to the finest details, yet has a big picture view of the client's interests in mind. Ben goes above and beyond what he is expected to do and has a knack for identifying client needs on a much larger scale than what the client might originally define, yet respectfully stays within budget guidelines.
-- Ryan Jordan


Design by Bracia, CMS & Framework by

Built with Perl, jQuery, TemplateToolkit


Business Collateral Design
Custom Website Design
Development Consulting
Front-end Web Development
Technology Consulting